Billion Dollar Sellers

Do this and Boost revenue 200 to 500%

In this special "Best of" episode, Kevin King shares key strategies for Amazon and TikTok sellers, covering everything from PPC optimization to deep linking techniques that can dramatically boost revenue.
Key Points Discussed:
Brand-specific PPC ad spend optimization strategies
Four essential TikTok seller tools used by Chinese sellers
Micro-influencer collaboration techniques
Amazon review mining insights
Deep linking strategies for 200-500% revenue boost
Black Friday and Cyber Monday discount stacking tactics
Links Mentioned:
BDSS and BDSN 2025 Events Video
Anthony Nguyen LinkedIn
Chen Yue LinkedIn
EchoTik Analytics Platform
TikBuddy Influencer Tools
PipiaAds Analysis Platform
FastMoss Seller Services
Blueland Micro Influencer Campaign Case Study
Get 10% off the Stack Influence Platform
The Rave Demo Booking
ReviewPulse Analysis Tool
URL Genius Deep Linking
Amazon Calendar Link To Keep You Cool
Hot Picks:
 
What sellers need to know about West Coast shipping congestion
7 Black Friday tips to outsell your competitors
A complete guide to the Amazon DSP ad platform
Amazon’s mobile shopping app is trying a different look
 
Parting Quote: "Churchill said another way to spell 'perfectionism' is P-A-R-A-L-Y-S-I-S. It's good to have high standards but all virtues become vices if taken too far."
Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.

My Dog Zoe Crossed the Rainbow Bridge

Summary: In this emotional episode, Kevin King shares the story of his beloved dog Zoe and her impact on his Amazon business journey. He also covers important upcoming webinars, brand assessment strategies, PPC management solutions, and emotional marketing tactics.Key Points Discussed:
Kevin's journey with Zoe and her influence on his Amazon product line
Expert-led BFCM webinar announcement
AI brand assessment techniques using Perplexity.ai
Emotional marketing strategies for non-essential goods
Apple stock vs iPhone investment comparison
SmartScout's top Amazon seller statistics
AI voice and style replication tips
Eye angle photography techniques
Links Mentioned:BDSS and BDSN 2025 events video
BFCM Success Webinar Registration
Perplexity.ai Brand Assessment Tool
Perry Belcher's 9-minute marketing video
Smartscout Data
Bozeman Clicks PPC Audit
MDS Connect at The Tippler registration
Parting Quotes: "A dog is the only thing on earth that loves you more than she loves herself." - Josh Billings"Dogs come into our lives to teach us about love; they depart to teach us about loss." - Erica JongFind us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.
 

Fake Reviews & Amazon's Low Cost Store

In this episode, Kevin King discusses the differences between entrepreneurs and business owners, Amazon's new Low-Cost Store initiative, and the FTC's new rules on fake reviews. He also covers important insights about Amazon SERP layouts and micro-influencer marketing strategies.
Key Points Discussed:Differences between entrepreneurs and business owners
Amazon's new Low-Cost Store initiative
2025 Tax bracket adjustments
FTC's new rules on fake reviews
Amazon SERP layout analysis
Links Mentioned:Marketing Misfits Podcast - Rachel Miller Episode: "The Viral Strategy No One Talks About"
Stack Influence Platform (10% off in October)
Blueland Micro Influencer campaign case study
Demian Luzurko's Amazon SERP breakdown
Halloween Spooktacular video from Amazon Unboxed Conference
News article on the FTC prohibiting fake reviews
Amazon Podcast Gold:The PPC Den: Amazon PPC Advertising - Discussion on non-converting spend tracking
Serious Sellers Podcast #597 with Bradley Sutton - Expert tips for Amazon auto campaigns
Hot Picks:$4.5 trillion counterfeit industry impact on marketplaces
Amazon vs Walmart holiday returns comparison
Q5 post-holiday opportunities on TikTok
Parting Shot:"A brand is what someone says about you when you're not in the room. Your brand isn't a logo, business card, website design, typography or letterhead. A brand is how you make someone feel."
Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.
 

No such thing as a "honeymoon" period on Amazon

In this episode, Kevin King discusses the myth of the "honeymoon" period for new product launches on Amazon, insights from AI expert Kevin Dolan on Amazon's AI initiatives, and recommendations for marketing psychology TED Talks. He also covers complementary tools for image optimization and email marketing, shares interesting stats about Amazon sellers, and introduces Bozeman Clicks for PPC management.
Key Points Discussed:
Debunking the myth of the "honeymoon" period for new Amazon product launches
Key shifts in product launches on Amazon, including AI and semantic search
Insights from Kevin Dolan on Amazon's AI initiatives like Rufus and COSMO
12 recommended TED Talks for learning marketing psychology
Complementary tools for image optimization and email marketing
Interesting stats about Amazon seller profitability and strategies
Introduction to Bozeman Clicks for PPC management
Links:
Danny McMillan and Oana Padurariu's article on Amazon product launches
Kevin Dolan's Serious Sellers Podcast episode
Free PPC Audit from Bozeman
Jon Brosio's LinkedIn post on marketing psychology TED Talks 
October 7th edition of BDSN
Photopea online image editor
Mail Tester email spam check tool
Hot Picks:
Amazon quietly testing showing seller ratings in search results 
Reimbursement rules changing for Europe on January 15, 2025
Lessons learned from failing miserably at selling on Amazon
Parting Quote:
"The dream is free. The hustle is always for sale." - Lori Greiner
Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.

Rank on page 1 of Amazon w/o ads

In this episode, Kevin King discusses Amazon's stricter Product Bundling Policy, RankBell's success in launching Amazon products, and strategies for creating effective product videos. He also covers Stack Influence's micro-influencer collaborations, the "Festify" strategy for Amazon listings, and shares interesting stats about Birkin bag appointments.Key Points Discussed:* Amazon's new Product Bundling Policy for consumables* RankBell's success in launching Amazon products* Strategies for creating effective product videos* Stack Influence's micro-influencer collaboration platform* "Festify" strategy for Amazon listings* Interesting stats about Birkin bag appointments and dog stroller sales in South KoreaLinks Mentioned:* Online Seller Solutions website* Izabela Hamilton's LinkedIn* RankBell resources (use code Rank100)* YouTube video: "Exposing the Dark Side of Amazon" by Tucker Carlson
* Link to check owed reimbursements (deadline October 23rd)* Stack Influence sign-up link (10% off in October)* ProductPinion Variationizer toolAmazon Podcast Gold:* The Amazon Wholesale Podcast: Importance of historical pricing information* The Marketing Misfits: Focusing on one thing until success* The PPC Den: Comparing performance by tracking clicks and orders per day* The Serious Sellers Podcast: Amazon's powerful data accessHot Picks:* RUFUS helps avoid overpaying on Amazon for false deals* How to optimize the Amazon generic keyword field* Temu and Amazon copy each other in battle for sellersUpcoming Deadline: October 23rd - Last day to file claims and recover reimbursements for the past 18 monthsInteresting Stats:* In South Korea, dog stroller sales outpacing baby carriages* Only 0.6% chance of securing a Birkin bag appointment at Hermès in ParisParting Quote: "If you want your products to fly off virtual shelves (regardless of price), you have to remember the most important rule of product pricing: People don't want to buy cheap products, they want to feel like they're getting a bargain."
Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.

3 Ways Chinese Sellers Manipulate Amazon

In this episode, Kevin King discusses the magic of decoy pricing, Amazon's new Returns Processing Fee, Helium 10's Heat Maps tool, Amazon's Big Prime Days sales records, and upcoming events for Amazon sellers. He also shares insights on online selling as a popular side hustle and provides several hot picks for Amazon sellers.
Key Points Discussed:
The psychology behind decoy pricing, illustrated by The Economist's subscription model
Amazon's new Returns Processing Fee for sellers with higher than average return rates
Helium 10's Heat Maps tool for tracking inventory distribution and sales
Amazon's Prime Big Deal Days sales records and holiday shopping trends
Upcoming key dates for Amazon sellers, including inventory deadlines
Online selling as a growing side hustle among Americans
Links Mentioned:
Jeff Cohen's post about Amazon Unboxed conference
YouTube video: "25 Action-Packed Hacks to Boost Your E-Commerce Game - Halloween Hack BDSS Contest"
Harry Molyneux's X Account
Demian Lazurko's chart of category average return ratesHelium 10's powerful heat maps tool
EcomCrew YouTube video: "The 3 Illegal Ways Chinese Sellers are MANIPULATING Amazon"
Rich Goldstein's B.A.S.H.H. event during AMZ Innovate
Hot Picks:
Amazon's margin headwinds vs tailwinds
Leveraging Amazon Marketing Cloud for better advertising
Amazon shopping bot Rufus and "dupe" or "copy" requests
Comprehensive guide for common Amazon listing error codes
The great €3 billion shipping container heist
Brands' caution about Google and Meta's AI holiday ad push
Parting Quote: "Compete externally and you compare. Compete internally and you improve."
Link to written version of the newsletter: [Insert link here]Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.

Amazon hacks from China

In this episode, Kevin King introduces Greg Mercer as the newest inductee to the Billion Dollar Dream 100, discusses pairing image zoom levels with time lengths, explores the Stack Influence platform, and covers important updates for European seller accounts. He also shares insights on income thresholds across US states and provides several hot picks for Amazon sellers.
Key Points Discussed:
Greg Mercer's induction into the Billion Dollar Dream 100
Pairing image zoom levels with time lengths for better customer engagement
Stack Influence platform for micro-influencer collaborations
Distribution of Amazon sellers across North America
Listing Sniper tool for comparing products on Temu and Amazon
Important updates for European seller accounts regarding VAT and EPR compliance
Income thresholds for top 1% earners across US states
Links Mentioned:
Submit a hack to win BDSS Iceland ticket
YouTube video by My Amazon Guy about PPC misconceptions
Stack Influence sign-up link (10% off offer)
Interactive chart of Amazon seller distribution
Listing Sniper information
Keplo for Amazon customer profiling
Helium 10 video: "Secret Amazon Strategies from China"
KeepCart: Coupon Protection 14-day free trial
Hot Picks:
Temu targeting Amazon Fire Stick products with cheap versions
Google search testing shopping e-commerce card
Walmart fulfillment putting pressure on Amazon to lower prices
Total change in Amazon's return fees coming January 1, 2025
Parting Quote: "We suffer more often in imagination than in reality."
Link to written version of the newsletter: [Insert link here]
Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.

Optimize now or Amazon sales will crash

In this episode, Kevin King discusses the importance of Search Engine Everywhere Optimization, Amazon's new visual search tools, Google Trends enhancement with Glimpse, and the upcoming 2024 Golden Seller Awards. He also covers Roku Ads Manager and provides tips for getting featured in product roundups.
Key Points Discussed:
Search Engine Everywhere Optimization tactic for holiday season
Steps to get featured in high-profile product roundups
Amazon's five new visual search tools and their implications for sellers
Using Glimpse to enhance Google Trends data
Roku Ads Manager for CTV advertising
2024 Golden Seller Awards announcement
Quick conversion booster hack for product images
Links Mentioned:
Register for this Friday's BDSS hack webinar
Link to review Amazon fees
Glimpse Chrome Extension
Roku Ads Manager information
Five new Visual Search features
2024 Golden Seller Awards voting information
Matt Kostan's List of Major sites to get your products listed on: 
https://www.forbes.com/vetted/
https://www.nytimes.com/wirecutter/
https://www.cnn.com/cnn-underscored
https://10best.usatoday.com/
https://www.pcmag.com/reviews
https://www.businessinsider.com/guideshttps://www.theverge.com/reviews
https://www.cnet.com/best/
 
Amazon Podcast Gold 
Unlock Google's $10K Grant for Nonprofits - The Smartest Amazon Seller
The Complete Amazon Advertising Evergreen Campaign Strategy Guide - The PPC Den Podcast
The Honeymoon Period Part - The Seller Sessions x
Upcoming Event: Spooktacular Hacks Contest - October 11th, 2024, 1:00 PM Central Time
Hot Picks:
Amazon introduces comprehensive re-marketing ability
Walmart seller repricing strategies
Amazon wins partial dismissal of FTC lawsuit
Parting Quote: "If you want to kill a big dream, share it with a small-minded person."
Link to written version of the newsletter: [Insert link here]Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.
 
 

How to use sound to sell more on Amazon

In this episode, Kevin King discusses innovative ways to use sound in Amazon product listings, the impact of East Port strikes on sellers, dynamic keyword insertion in Google Ads, and upcoming events for Amazon sellers. He also covers new AI tools for listing optimization and strategies for micro-influencer marketing.Key Points Discussed:* Using sound to increase product sales on Amazon* Micro-influencer marketing strategies with Stack Influence* Amazon's new show "Buy It Now" coming to Prime Video* Impact of East Port strikes on Amazon sellers* How to use dynamic keyword insertion (DKI) in Google Ads* New AI tool for Amazon listing optimization: Flowin.ai* Branding masterclass insights from Janelle Page* Upcoming Cross Border Summit for high-level sellersLinks Mentioned:* YouTube video: How to add sound to a product* YouTube video: Example of using sound and action verbs in marketing* Get 10% off the Stack Influence platform* YouTube video: Buy It Now Trailer - Coming October 30 | Prime Video* Link to Flowin.ai* YouTube video: Why Most Brands Fail (And How Yours Won't) | Janelle Page | MMP #021* Cross Border Summit registrationHot Picks:* Amazon listing restrictions you may not know about* Incorporate background videos in your Amazon storefront* FTC cracks down on fraudulent Amazon Automation companies* Amazon Basics is ranked #1 for 11,000 search termsParting Quote: "The more valuable you are to your business, the less valuable your business is."Link to written version of the newsletter: [Insert link here]Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.

Time to put some money in the bank

In this episode, Kevin King discusses the start of Q4, the busiest time of year for e-commerce, and provides strategies for maximizing profits during the upcoming Black Friday Cyber Monday period. He also covers a class action lawsuit against Walmart by Amazon sellers, calculating customer lifetime value, and tools for boosting TikTok Shop sales.Key Points Discussed:Black Friday Cyber Monday sale event dates and consumer spending trends
Strategic reading recommendations for Q4 success
Class action lawsuit against Walmart by Amazon sellers over fraudulent schemes
How to calculate customer lifetime value (CLTV) for Amazon sellers
Tools and strategies for boosting TikTok Shop sales
Tips for optimizing Amazon pricing to maximize profits
Strategic Reading for Q4Q4 lessons from the Meta Ads Holiday Roadshow
Complete guide to having your best Black Friday yet
BFCM Past. Present & Future Analysis
Your playbook for Amazon Q4 success in 2024
Essential Amazon 2024 Ad Q4 Optimization Tactics
How to have a record-breaking BFCM & holiday season
How to drive holiday revenue through the customer journey
Advanced Meta Ads strategies to sleigh Black Friday
Black Friday marketing strategies for Amazon sellers
Seasonal advertising trends on Amazon for Q4
TikTok holiday sellers success guide for 2024
 
Links Mentioned:Report from Bankrate
Complimentary PPC Audit from Bozeman
Class Action Lawsuit against Walmart
Amazon Ads Generator YouTube Video
Euka Tiktok Shop Affiliate Marketing Platform
Profasee
Breakdown Of How Profasee works (YouTube Video)
Hot Picks:Why Amazon is helping sellers sell on rival marketplaces
Amazon is integrating PayPal into Buy with Prime
Prime Video viewers can add products to cart by clicking remote
Amazon may be angling to buy TikTok as ties deepen
How does Temu keep prices so low?
Simple way to quickly cut non-converting PPC ad spend
 
Parting Quote:“You never know who’s swimming naked until the tide goes out.” - Warren BuffettLink to written version of the newsletter: [Insert link here]Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.