Billion Dollar Sellers

Twice a week the Billion Dollar Seller Newsletter keeps Amazon, TikTok Shop and Shopify sellers up to date on the latest news and tactics to sty on the cutting edge of e-commerce selling. The ia the summarized podcast version of the newsletter that comes out every Monday and Thursday.

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Episodes

Thursday Mar 19, 2026

Thursday 19th of March 2026
Summary: Kevin King breaks down how Amazon sellers can access their own data for free using the SP-API as a private developer, and how to build custom tools with vibe coding, Claude Code, or a hired developer. He also covers Amazon's new AI-powered Interests feature, a PPC case study from Sophie Society, Jason Fladlien on the Marketing Misfits, and a cash flow solution for scaling sellers called Liquid Inventory from eCapital.
Key Points Discussed:
Amazon's SP-API pricing change and how to access your own seller data for free as a private developer
Building custom seller tools using vibe coding, Claude Code, or freelance developers
What you can build: profitability dashboards, PPC bid automation, account health monitoring, pricing automation, and inventory forecasting
The "dumb person method": a PPC profit margin strategy from Sophie Society (Cardiology brand case study)
Marketing Misfits: Jason Fladlien on the psychology of selling one-to-many and the $100M book launch
Amazon's new AI-powered Interests feature and what it means for listing optimisation
Liquid Inventory by eCapital: inventory-linked revolving credit for Amazon sellers doing $1M+
Trustpilot as an AI winner: how review platforms are benefiting from AI shopping tools
Links Mentioned:
Meet 100+ top-tier creators in Nashville, April 8-11
Register as a private developer on Amazon
Generate your Amazon Ads API credentials
Sophie Society PPC case study: Cardiology brand
Marketing Misfits: Jason Fladlien - The Webinar GOAT
Marketing Misfits Newsletter
Destaney Wishon on Amazon's new Interests feature
Liquid Inventory by eCapital
Hot Picks:
Amazon adds 1 and 3-hour delivery options in the US
Amazon now delaying seller payments - or are they?
Temu rapidly growing in Spain and Italy
Amazon's move into big box retail could be a massive opportunity for sellers
ChatGPT sources 83% of its carousel products from Google Shopping
Stump Bezos Answer: The global human influencer industry is worth $32 billion
Find us at BillionDollarSellers.com Follow me on Twitter and LinkedIn.

Monday Mar 16, 2026

Date: March 16th, 2025
Summary: Kevin King discusses how Claude AI's Cowork feature can automate Amazon reporting, why customer reviews are becoming critical for AI-powered shopping discovery, Amazon opening Shop Direct to product feeds, and the contrasting agentic AI strategies of Amazon and Walmart.
Key Points Discussed:
Using Claude AI's Cowork feature to automate Amazon reporting and data analysis
Scheduling AI tasks to run on autopilot with skills attached
Why AI shopping engines are making customer reviews more important than ever
Amazon blocking OpenAI bots from crawling Amazon content including reviews
The need for a multi-platform review strategy beyond Amazon
Amazon opening Shop Direct to third-party product feeds
The "Ultra-Hybrid mode" strategy of splitting inventory across 1P, 3P, and Shop Direct
Amazon vs. Walmart: two opposite approaches to agentic AI shopping
Stack Influence platform for micro-influencer collaborations
Links Mentioned:
Claude's Cowork Feature
Claude Cowork YouTube Video by Michal Specian
Stack Influence Platform (10% off by signing up this month)
Blueland Micro Influencer Case Study
Ecom Mastery AI featuring BDSS - Nashville, April 8-12
Join the Billion Dollar Sellers Club for $9 (includes free Gold Ticket to Ecom Mastery)
Hot Picks:
Amazon to shift Prime Day to June from July
Amazon is now Europe's largest retailer
Walmart now lets you incentivize reviews with product samples
Smaller influencers and creators often get better results and ROI
Stump Bezos Answer: About 15% of traffic on the US Amazon website is Spanish speaking.
Find us at BillionDollarSellers.com Follow me on Twitter and LinkedIn.

Thursday Mar 05, 2026


Date: March 5th, 2026
 
Summary: Kevin King covers the ultimate Prosper Show 2026 party guide, why online businesses aren't dead but the old way of selling is, AI agents and autonomous business operations, Meta killing credit card payments for ad accounts, the "Label It" strategy for boosting click-through rates, a court ordering $130 billion in tariff refunds, and a PPC profit margin case study.
Key points discussed:
Prosper Show 2026 party guide and networking events in Las Vegas (March 9–12)
Play Murderbot at the Ecom Mastery AI / Dragonfish booth for free Nashville tickets
Sam Woods on AI agents and autonomous business operations
Sophie Society PPC case study: boosting margins with LTV strategy
Marketing Misfits episode with Steve Larsen on hooks, positioning, and messaging
AI shopping traffic converting better than traditional channels
Meta removing credit card payments for ad accounts
The "Label It" strategy: adding USP text to your Amazon main image
Court orders $130 billion in IEEPA tariff refunds
Links mentioned:
Prosper Show Registration - Free Expo Pass code: EO-ATT-620
Prosper Party Guide - Full descriptions, locations, and registration links
Atomic Golf Networking Party - Coupon code: ECOMMASTERY
Prosper Booth Crawl - Collect signatures and win $5K+ in prizes
Sam Woods Video - Is the Online Business Dead? Agents, Autonomy, Acceleration
Lindy.ai - Platform for building AI agents
Sophie Society PPC Case Study - Cardiology brand margin fixes
Marketing Misfits: Steve Larsen on Hooks & Funnels
Listing Optimizer AI - Free trial for main image optimization
Hot picks:
The 4 essentials to live shopping for e-commerce sales
Amazon closes warehouse and halts delivery across Middle East
Trump faces 2,000 tariff lawsuits after Supreme Court loss
Amazon blocks automated AI software agents
How TikTok became Amazon's top demand engine
Stump Bezos answer: 60–65% of all searches now end without a click, thanks to AI Overviews answering queries before anyone reaches your site.Parting shot: "Most people overestimate what they can do in a day and underestimate what they can do in a year."Find us at BillionDollarSellers.comFollow Kevin on Twitter and LinkedIn.

Monday Mar 02, 2026

Date: March 2nd, 2026Summary: Kevin King explains why sellers should focus on selling "destinations" instead of products, detailing 7 marketing rules to achieve this. He also discusses the high failure rate of e-commerce stores on platforms like WooCommerce vs. Shopify, the massive scale of tariff evasion from China, and a new Google patent that could see AI replace seller websites.Key Points Discussed:
The 7 Marketing Rules to sell transformations, not products (e.g., "Sell the Transformation," "Clarity Beats Quality").
How to use the "Five Second Test" to improve listing clarity and CTR.
Marketplaces account for 87% of e-commerce; 1 million stores vanished in 6 months.
Shopify stores have a significantly higher survival rate (91.7%) than WooCommerce (80.2%).
A $112 billion tariff cheating gap is putting honest sellers at a disadvantage.
Instant's Shopify app for AI-powered abandoned cart recovery.
Using Stack Influence to automate micro-influencer marketing.
Google's patent to replace low-quality landing pages with AI-generated versions.
Links Mentioned:
Ecom Mastery AI Event (Nashville) - Use code NASHVILLE to save 20%
ShopRank: Platform Survival Rates Study
Instant Shopify App
Bloomberg: The $112 Billion Tariff Cheating Problem
Stack Influence - Get 10% off by signing up this month
CBP E-allegations Portal
Hot Picks:
U.S. e-commerce sales expected to hit $1.8 trillion by 2030
Shopify says AI shopping will not by-pass its checkout
4 breakout strategies fueling brand wins on TikTok in 2026
Roblox > TikTok as fastest growing commerce channel for Gen Z
Stump Bezos Answer: TikTok has over one billion daily searches.Find us at BillionDollarSellers.com. Follow me on Twitter and LinkedIn.

Thursday Feb 26, 2026

Date: February 26th, 2026
Summary: Kevin King discusses why your Amazon listings and A+ content may be losing shoppers, a major remap of the Amazon Affiliate Ecosystem, free Sponsored Product ads inside Rufus conversations, Google's upgraded Pomelli AI image tool, and designing listings for scanners instead of readers.
Key Points Discussed:
Amazon Affiliate Ecosystem remapped into a 5-layer creator journey model
Sponsored Products Prompts: Amazon is placing SP ads inside Rufus conversations for free during beta
How to download and study your SP Prompts Report for free competitive intelligence
Google Labs' Pomelli Photoshoot feature for free AI-generated product imagery
Why shoppers scan listings in F-patterns and Z-patterns and how to design for it
The three-step listing content sequence: Scan, Read, Save/Buy
Direct mail still delivering $12 ROI for every $1 spent
Asia's D2C revenue share is just 1% compared to North America's 15%
Links Mentioned:
2026 Ecommerce Seller Survey
Jesse Lakes' Amazon Affiliate Ecosystem LinkedIn Post
Ecom Mastery AI Event (Nashville, April)
PickFu - Sign up free, use code BDSN2026 for $100 credit
Marketing Misfits: Direct Mail Isn't Dead (It's Thriving)
Ritu Java's AI for Ecom Newsletter
Pomelli by Google Labs (free AI product image tool)
Hot Picks:
How to use Rufus to check price history, find deals & auto buy
The $10 trillion state of e-commerce
Amazon rules product discovery, for now
TikTok Shop U.S. GMV grew 68% in 2025 to hit $15.1 billion
Stump Bezos Answer: Sparky product baskets are 35% larger than normal
Find us at BillionDollarSellers.com Follow me on Twitter and LinkedIn.

Monday Feb 23, 2026

Date: February 23rd, 2026
Summary: Kevin King covers Amazon's new AI Agent Policy that could get sellers shut down, how Amazon and Shopify now account for 50% of all U.S. e-commerce, the hidden influence of AI on shopping decisions, Reddit's new AI-powered shopping feature, and the latest hot picks.
Key Points Discussed:
Amazon and Shopify now account for roughly 50% of all U.S. e-commerce
Social shopping stats: Instagram leads at 37%, TikTok at 30%
Amazon's new Business Solutions Agreement section 19 and AI Agent Policy (effective March 4th, 2026)
Warning: your account is your responsibility when using third-party tools
"Dark Search" — AI's hidden influence on shopping decisions is bigger than analytics show
About 10% of product discovery is already happening via LLMs
Reddit testing AI-powered shopping feature in search results
Stack Influence platform for micro-influencer collaborations
Links Mentioned:
Ecom Mastery AI Nashville (use coupon code "Nashville" for 20% off)
Marketplace Pulse: Amazon and Shopify Are Now Half of U.S. E-Commerce
Kiri Masters: Dark Search article
DragonFish — AI visibility for brands
Stack Influence Platform (10% off by signing up this month)
Hot Picks:
Amazon dethrones Walmart as world's biggest company by sales
TikTok Shop halts plan to make sellers use TikTok's fulfillment
The real costs compared of selling on Amazon, Walmart and TikTok Shop
Walmart's ad business grew 46% to $6.4B in 2025
Stump Bezos Answer: 23% of all online orders can be attributed to email marketing
Find us at BillionDollarSellers.com Follow me on Twitter and LinkedIn.

Thursday Feb 19, 2026

Date: February 19th, 2026
 Summary: Kevin King discusses why Amazon sellers should stop writing AI prompts and start writing briefs, the five parts of an effective AI brief, the OpenClaw AI agent platform acquired by OpenAI, Prime Day potentially moving to June, and creating free Sponsored Brand Video ads.
Key Points Discussed:
Why AI briefs outperform prompts for Amazon sellers
The 5 parts of a brief that actually works: context, objective, constraints, reference material, and deliverable format
How to create free Sponsored Brand Video ads using Amazon Creative Studio and Canva
Amazon GMV growth and the shift toward third-party sellers
OpenClaw: the open-source AI agent platform acquired by OpenAI and what it means for sellers
Jay Margaliot's 5-Day AI Brand Ambassador Challenge
Prime Day may be moving to June 2026
Review velocity now more important than total review count for Amazon ranking
Links Mentioned:
E-com Mastery AI Nashville (April 8-12) - Save 20% with code "Nashville"
Free PPC Audit with Chris Rawlings
How to Make Amazon Sponsored Video Ads in Canva Tutorial
GetReviews - QR Code Review Funnels (15% off with code BDS15)
OpenClaw Tutorial
I Built a Team of 9 AI Agents to Run My Amazon Business
Jay Margaliot's 5-Day AI Brand Ambassador Challenge ($97)
Hot Picks:
TikTok wants your Amazon listings - list with Amazon URL now
Shopify says they are best positioned for AI shopping
Reminder: Amazon flat file templates expire next week
Review velocity more important than # of reviews for Amazon rank
Stump Bezos Answer: By late 2025, Amazon's margin on selling physical products was close to 7%
Find us at BillionDollarSellers.com Follow me on LinkedIn.

Monday Feb 16, 2026

Date: February 16th, 2026
Summary: Kevin King discusses a century-old copywriting trick that still drives conversions today, compares selling costs across platforms, reveals TikTok's hidden halo effect on Amazon sales, highlights the Great Compression in Amazon's marketplace, and shares tools for agency owners and micro-influencer marketing.
Key Points Discussed:
The power of the word "these" in headlines and how open loops drive clicks and conversions
How to apply Maxwell Sackheim's copywriting principle to Amazon ad headlines, A+ Content, and email subject lines
Selling cost comparison across ChatGPT, Amazon, TikTok Shop, and Walmart
TikTok's hidden halo effect: 62.5% of TikTok-driven sales convert on Amazon and retail, not TikTok Shop
nReach's Agency Advisor GPT for Amazon agency valuation and exit planning
Amazon now recommending competitors on listings with a "Frequently Returned" badge
Stack Influence platform for automated micro-influencer product seeding
Amazon's Great Compression: less than 2% of sellers now drive 50% of all US third-party GMV
E-com Mastery AI event in Nashville, April 8-12
Links Mentioned:
E-com Mastery AI - Nashville, April 8-12 (save 20% with code "Nashville")
Workmagic TikTok Halo Effect Case Study
Full Report from EcomCrew
nReach Agency Advisor GPT
Stack Influence Platform (10% off by signing up this month)
Blueland Micro Influencer Case Study (13X ROI)
Hot Picks:
Amazon's growth in Germany and UK outpaces US marketplace
Walmart readies cross-border shipping to Mexico and Canada for sellers
Amazon now beating eBay in Australia with 60 million monthly visits
Google launches agentic commerce with Etsy and Wayfair
Shopify's revenue rises 30% in 2025
Stump Bezos Answer: 69% of Amazon's total GMV ($830 billion in 2025) was driven by third-party sellers using Seller Central.
Find us at BillionDollarSellers.com Follow me on Twitter and LinkedIn.

Thursday Feb 12, 2026

Date: February 12th, 2026Summary: Kevin King discusses how Chinese factories are going direct via TikTok Shop, why your brand logo may be hurting conversions, the AI shopping wars between Big Tech and Amazon, TikTok Shop's January leaderboard trends, and a new tool that lets you manage Amazon Ads through ChatGPT or Claude.
Key Points Discussed:
Chinese factories bypassing middlemen and selling direct through TikTok Shop
How TikTok discovery drives Amazon search traffic (halo effect)
How to audit Amazon PPC campaigns using bulk files and pivot tables
Top 100 online retailers in Europe and the fragmented e-commerce landscape
TikTok Shop January leaderboard: mid-ticket beauty and apparel dominating
Hector MCP: managing Amazon Ads data inside ChatGPT or Claude
Why descriptive brand logos outperform abstract ones for unfamiliar brands
AI shopping wars: Google, OpenAI, Shopify, and others teaming up against Amazon
Answer Engine Optimization as the next frontier for product discovery
Links Mentioned:
Ecom Mastery AI - Nashville, April 8-12
How to Audit Amazon PPC Campaigns Using Bulk Files and Pivot Tables (The PPC Den Podcast)
Hector MCP - Talk to your Amazon Ads data inside ChatGPT or Claude
Hot Picks:
QVC is on the brink of bankruptcy
Estée Lauder sues Walmart.com over fake Chinese products
Amazon will KILL your business if you move from 1P to 3P
Stump Bezos Answer: A record $29.1 billion is expected to be spent on Valentine's gifts this year.
Find us at BillionDollarSellers.com Follow me on Twitter and LinkedIn.

Monday Feb 09, 2026

Date: February 9th, 2026
Summary: Kevin King covers how to use Amazon's Downstream Impact (DSI) framework to find your highest-value product, Amazon's Q4 2025 earnings highlights, Rufus AI hitting $12 billion in incremental sales and what it means for sellers, an AWD vs 3PL cost calculator, TikTok's new Halo Performance Tool that tracks off-site Shopify sales, and Amazon opening its ad platform to AI agents via MCP.
Key points discussed:
How to calculate Downstream Impact (DSI) for your Amazon business using a 3-step process to find your "gateway drug" ASIN
Amazon Q4 FY2025: $213 billion revenue, 3P seller services at $53 billion, advertising at $21 billion for the quarter
Rufus AI generated $12 billion in incremental sales with 300+ million users and 60% higher conversion rates
The shift from keyword stuffing to Noun Phrase Optimization for AI-powered product discovery
AWD vs 3PL cost calculator for SKU-level financial modeling
TikTok's Halo Performance Tool tracking off-site Shopify sales from TikTok content
Amazon Ads MCP Server now in open beta, enabling AI agents to manage ad campaigns via natural language
Links mentioned:
Ecom Mastery AI Event PDF
EcomMastery.AI - Jon Derkits
AWD vs 3PL Cost Calculator
Stack Influence - Micro-Influencer Platform
Hot picks:
Best ecom conferences to attend in 2026
Amazon has a new leader of 3P Seller Partner Services
AI is now citing YouTube as its source more than Reddit
Stump Bezos answer: 26 million Americans are expected to call in sick the day after the Super Bowl.
Parting shot: "Progress is impossible without change, and those who cannot change their minds cannot change anything." — George Bernard Shaw
Find us at BillionDollarSellers.com
Follow Kevin on Twitter and LinkedIn.

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