Billion Dollar Sellers

No such thing as a "honeymoon" period on Amazon

In this episode, Kevin King discusses the myth of the "honeymoon" period for new product launches on Amazon, insights from AI expert Kevin Dolan on Amazon's AI initiatives, and recommendations for marketing psychology TED Talks. He also covers complementary tools for image optimization and email marketing, shares interesting stats about Amazon sellers, and introduces Bozeman Clicks for PPC management.
Key Points Discussed:
Debunking the myth of the "honeymoon" period for new Amazon product launches
Key shifts in product launches on Amazon, including AI and semantic search
Insights from Kevin Dolan on Amazon's AI initiatives like Rufus and COSMO
12 recommended TED Talks for learning marketing psychology
Complementary tools for image optimization and email marketing
Interesting stats about Amazon seller profitability and strategies
Introduction to Bozeman Clicks for PPC management
Links:
Danny McMillan and Oana Padurariu's article on Amazon product launches
Kevin Dolan's Serious Sellers Podcast episode
Free PPC Audit from Bozeman
Jon Brosio's LinkedIn post on marketing psychology TED Talks 
October 7th edition of BDSN
Photopea online image editor
Mail Tester email spam check tool
Hot Picks:
Amazon quietly testing showing seller ratings in search results 
Reimbursement rules changing for Europe on January 15, 2025
Lessons learned from failing miserably at selling on Amazon
Parting Quote:
"The dream is free. The hustle is always for sale." - Lori Greiner
Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.

Rank on page 1 of Amazon w/o ads

In this episode, Kevin King discusses Amazon's stricter Product Bundling Policy, RankBell's success in launching Amazon products, and strategies for creating effective product videos. He also covers Stack Influence's micro-influencer collaborations, the "Festify" strategy for Amazon listings, and shares interesting stats about Birkin bag appointments.Key Points Discussed:* Amazon's new Product Bundling Policy for consumables* RankBell's success in launching Amazon products* Strategies for creating effective product videos* Stack Influence's micro-influencer collaboration platform* "Festify" strategy for Amazon listings* Interesting stats about Birkin bag appointments and dog stroller sales in South KoreaLinks Mentioned:* Online Seller Solutions website* Izabela Hamilton's LinkedIn* RankBell resources (use code Rank100)* YouTube video: "Exposing the Dark Side of Amazon" by Tucker Carlson
* Link to check owed reimbursements (deadline October 23rd)* Stack Influence sign-up link (10% off in October)* ProductPinion Variationizer toolAmazon Podcast Gold:* The Amazon Wholesale Podcast: Importance of historical pricing information* The Marketing Misfits: Focusing on one thing until success* The PPC Den: Comparing performance by tracking clicks and orders per day* The Serious Sellers Podcast: Amazon's powerful data accessHot Picks:* RUFUS helps avoid overpaying on Amazon for false deals* How to optimize the Amazon generic keyword field* Temu and Amazon copy each other in battle for sellersUpcoming Deadline: October 23rd - Last day to file claims and recover reimbursements for the past 18 monthsInteresting Stats:* In South Korea, dog stroller sales outpacing baby carriages* Only 0.6% chance of securing a Birkin bag appointment at Hermès in ParisParting Quote: "If you want your products to fly off virtual shelves (regardless of price), you have to remember the most important rule of product pricing: People don't want to buy cheap products, they want to feel like they're getting a bargain."
Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.

3 Ways Chinese Sellers Manipulate Amazon

In this episode, Kevin King discusses the magic of decoy pricing, Amazon's new Returns Processing Fee, Helium 10's Heat Maps tool, Amazon's Big Prime Days sales records, and upcoming events for Amazon sellers. He also shares insights on online selling as a popular side hustle and provides several hot picks for Amazon sellers.
Key Points Discussed:
The psychology behind decoy pricing, illustrated by The Economist's subscription model
Amazon's new Returns Processing Fee for sellers with higher than average return rates
Helium 10's Heat Maps tool for tracking inventory distribution and sales
Amazon's Prime Big Deal Days sales records and holiday shopping trends
Upcoming key dates for Amazon sellers, including inventory deadlines
Online selling as a growing side hustle among Americans
Links Mentioned:
Jeff Cohen's post about Amazon Unboxed conference
YouTube video: "25 Action-Packed Hacks to Boost Your E-Commerce Game - Halloween Hack BDSS Contest"
Harry Molyneux's X Account
Demian Lazurko's chart of category average return ratesHelium 10's powerful heat maps tool
EcomCrew YouTube video: "The 3 Illegal Ways Chinese Sellers are MANIPULATING Amazon"
Rich Goldstein's B.A.S.H.H. event during AMZ Innovate
Hot Picks:
Amazon's margin headwinds vs tailwinds
Leveraging Amazon Marketing Cloud for better advertising
Amazon shopping bot Rufus and "dupe" or "copy" requests
Comprehensive guide for common Amazon listing error codes
The great €3 billion shipping container heist
Brands' caution about Google and Meta's AI holiday ad push
Parting Quote: "Compete externally and you compare. Compete internally and you improve."
Link to written version of the newsletter: [Insert link here]Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.

Amazon hacks from China

In this episode, Kevin King introduces Greg Mercer as the newest inductee to the Billion Dollar Dream 100, discusses pairing image zoom levels with time lengths, explores the Stack Influence platform, and covers important updates for European seller accounts. He also shares insights on income thresholds across US states and provides several hot picks for Amazon sellers.
Key Points Discussed:
Greg Mercer's induction into the Billion Dollar Dream 100
Pairing image zoom levels with time lengths for better customer engagement
Stack Influence platform for micro-influencer collaborations
Distribution of Amazon sellers across North America
Listing Sniper tool for comparing products on Temu and Amazon
Important updates for European seller accounts regarding VAT and EPR compliance
Income thresholds for top 1% earners across US states
Links Mentioned:
Submit a hack to win BDSS Iceland ticket
YouTube video by My Amazon Guy about PPC misconceptions
Stack Influence sign-up link (10% off offer)
Interactive chart of Amazon seller distribution
Listing Sniper information
Keplo for Amazon customer profiling
Helium 10 video: "Secret Amazon Strategies from China"
KeepCart: Coupon Protection 14-day free trial
Hot Picks:
Temu targeting Amazon Fire Stick products with cheap versions
Google search testing shopping e-commerce card
Walmart fulfillment putting pressure on Amazon to lower prices
Total change in Amazon's return fees coming January 1, 2025
Parting Quote: "We suffer more often in imagination than in reality."
Link to written version of the newsletter: [Insert link here]
Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.

Optimize now or Amazon sales will crash

In this episode, Kevin King discusses the importance of Search Engine Everywhere Optimization, Amazon's new visual search tools, Google Trends enhancement with Glimpse, and the upcoming 2024 Golden Seller Awards. He also covers Roku Ads Manager and provides tips for getting featured in product roundups.
Key Points Discussed:
Search Engine Everywhere Optimization tactic for holiday season
Steps to get featured in high-profile product roundups
Amazon's five new visual search tools and their implications for sellers
Using Glimpse to enhance Google Trends data
Roku Ads Manager for CTV advertising
2024 Golden Seller Awards announcement
Quick conversion booster hack for product images
Links Mentioned:
Register for this Friday's BDSS hack webinar
Link to review Amazon fees
Glimpse Chrome Extension
Roku Ads Manager information
Five new Visual Search features
2024 Golden Seller Awards voting information
Matt Kostan's List of Major sites to get your products listed on: 
https://www.forbes.com/vetted/
https://www.nytimes.com/wirecutter/
https://www.cnn.com/cnn-underscored
https://10best.usatoday.com/
https://www.pcmag.com/reviews
https://www.businessinsider.com/guideshttps://www.theverge.com/reviews
https://www.cnet.com/best/
 
Amazon Podcast Gold 
Unlock Google's $10K Grant for Nonprofits - The Smartest Amazon Seller
The Complete Amazon Advertising Evergreen Campaign Strategy Guide - The PPC Den Podcast
The Honeymoon Period Part - The Seller Sessions x
Upcoming Event: Spooktacular Hacks Contest - October 11th, 2024, 1:00 PM Central Time
Hot Picks:
Amazon introduces comprehensive re-marketing ability
Walmart seller repricing strategies
Amazon wins partial dismissal of FTC lawsuit
Parting Quote: "If you want to kill a big dream, share it with a small-minded person."
Link to written version of the newsletter: [Insert link here]Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.
 
 

How to use sound to sell more on Amazon

In this episode, Kevin King discusses innovative ways to use sound in Amazon product listings, the impact of East Port strikes on sellers, dynamic keyword insertion in Google Ads, and upcoming events for Amazon sellers. He also covers new AI tools for listing optimization and strategies for micro-influencer marketing.Key Points Discussed:* Using sound to increase product sales on Amazon* Micro-influencer marketing strategies with Stack Influence* Amazon's new show "Buy It Now" coming to Prime Video* Impact of East Port strikes on Amazon sellers* How to use dynamic keyword insertion (DKI) in Google Ads* New AI tool for Amazon listing optimization: Flowin.ai* Branding masterclass insights from Janelle Page* Upcoming Cross Border Summit for high-level sellersLinks Mentioned:* YouTube video: How to add sound to a product* YouTube video: Example of using sound and action verbs in marketing* Get 10% off the Stack Influence platform* YouTube video: Buy It Now Trailer - Coming October 30 | Prime Video* Link to Flowin.ai* YouTube video: Why Most Brands Fail (And How Yours Won't) | Janelle Page | MMP #021* Cross Border Summit registrationHot Picks:* Amazon listing restrictions you may not know about* Incorporate background videos in your Amazon storefront* FTC cracks down on fraudulent Amazon Automation companies* Amazon Basics is ranked #1 for 11,000 search termsParting Quote: "The more valuable you are to your business, the less valuable your business is."Link to written version of the newsletter: [Insert link here]Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.

Time to put some money in the bank

In this episode, Kevin King discusses the start of Q4, the busiest time of year for e-commerce, and provides strategies for maximizing profits during the upcoming Black Friday Cyber Monday period. He also covers a class action lawsuit against Walmart by Amazon sellers, calculating customer lifetime value, and tools for boosting TikTok Shop sales.Key Points Discussed:Black Friday Cyber Monday sale event dates and consumer spending trends
Strategic reading recommendations for Q4 success
Class action lawsuit against Walmart by Amazon sellers over fraudulent schemes
How to calculate customer lifetime value (CLTV) for Amazon sellers
Tools and strategies for boosting TikTok Shop sales
Tips for optimizing Amazon pricing to maximize profits
Strategic Reading for Q4Q4 lessons from the Meta Ads Holiday Roadshow
Complete guide to having your best Black Friday yet
BFCM Past. Present & Future Analysis
Your playbook for Amazon Q4 success in 2024
Essential Amazon 2024 Ad Q4 Optimization Tactics
How to have a record-breaking BFCM & holiday season
How to drive holiday revenue through the customer journey
Advanced Meta Ads strategies to sleigh Black Friday
Black Friday marketing strategies for Amazon sellers
Seasonal advertising trends on Amazon for Q4
TikTok holiday sellers success guide for 2024
 
Links Mentioned:Report from Bankrate
Complimentary PPC Audit from Bozeman
Class Action Lawsuit against Walmart
Amazon Ads Generator YouTube Video
Euka Tiktok Shop Affiliate Marketing Platform
Profasee
Breakdown Of How Profasee works (YouTube Video)
Hot Picks:Why Amazon is helping sellers sell on rival marketplaces
Amazon is integrating PayPal into Buy with Prime
Prime Video viewers can add products to cart by clicking remote
Amazon may be angling to buy TikTok as ties deepen
How does Temu keep prices so low?
Simple way to quickly cut non-converting PPC ad spend
 
Parting Quote:“You never know who’s swimming naked until the tide goes out.” - Warren BuffettLink to written version of the newsletter: [Insert link here]Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.
 

🚥 250 billion product mentions per month

In this episode, Kevin King discusses the significant changes to Amazon's FBA fulfillment fees between 2021 and 2024, explores various traffic sources for all e-commerce sellers, and looks closely at affiliate marketing strategies for Q4 growth.Key Points Discussed:- Evolution of Amazon FBA fulfillment fees and their impact on seller profitability- Little-known outside traffic sources for Amazon sellers- Affiliate marketing strategies for Amazon store growth in Q4- Changes to Amazon Brand Metrics- Tips for optimizing listings for Halloween salesLinks Mentioned:- Get 10% off Stack Influence- Ecomtent for Halloween-themed listing optimization- Levanta for affiliate marketing management
- The "GETIDA" of air travel- House of AMZ for Amazon listing design servicesHot Picks:- How selling on Amazon Australia differs from the U.S.- Everything about the Category Listing Report- Amazon Marketing Cloud for large businessesParting Quote: "If you write a problem down clearly, and specifically, you have already solved half of it." - Kidlin's LawLink to written version of the newsletter: [Insert link here]Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.

🚀 How to crush in Q4 with Amazon Affiliates

In this episode, Kevin King discusses strategies for maximizing Q4 sales on Amazon using affiliate marketing, highlights key announcements from Amazon Accelerate, and shares insights on increasing conversions with product badges.
Key Points Discussed:Detailed breakdown of affiliate marketing tools for Amazon sellersKey announcements from Amazon Accelerate, including Project Amelia and new AI toolsUpcoming sale dates for Amazon and WalmartUsing badges to increase product visibility and conversionsAI-powered ad performance prediction with Neurons AIGame-changing secrets for Amazon sellers webinar announcementLink to written version of the newsletter: [Insert link here]
Links Mentioned:MarkableAIComplimentary PPC Audit from Bozeman
Supplier Gateway for business certifications
Get 889 Certified 
Neurons AI for ad performance predictionWebinar registration for "Game Changing Secrets for Amazon Sellers"
 
Amazon Seller Podcast Gold
Seller Sessions: Mastering Amazon Listings: Essential Auditing Strategies
AMZScout: How to Get Your Product to Rank Higher on Amazon: SEO Tips & TricksSmartest Amazon Seller: Unlock Google's $10K Grant for Nonprofits
 
Upcoming Events:Amazon Prime Big Deal Days - October 8 to 9, 2024Walmart Holiday Deals - October 8 to 13, 2024"Game Changing Secrets for Amazon Sellers" Webinar - September 24 at 12pm EST / 9am PST
 
Hot PicksHow to choose the best Amazon agencyThe Best Amazon product sourcing toolsHow to tell if Amazon items were returnedAmazon DSP set-up made easyHow is selling on Amazon Australia is different than USParting Quote: "The best relationships are the ones that take the least effort. You make the other person happy being yourself. They make you happy by being themselves, everyone is honest, and no one is putting on an act that they can't carry on for the next decade." - Naval
 
Find us at BillionDollarSellers.comFollow me on Twitter and LinkedIn.

🥷 Ninja way to capture your target customer

Billion Dollar Sellers Podcast - September 19, 2024Episode Title: Ninja Ways to Capture Your Target Customer and Boost Amazon SalesSummary: In this episode of Billion Dollar Sellers, host Kevin King shares insights from the Amazon Accelerate event in Seattle and discusses innovative strategies for targeting customers, boosting sales on Amazon, and leveraging new tools and technologies in e-commerce.Key Points Discussed:- Geofence advertising with Qujam to capture potential customers- Using Stack Influence for micro-influencer collaborations- Leveraging Amazon wishlists to boost sales- Tools for optimizing video thumbnails and analyzing search terms- Automated podcast booking with PodPitch- 3D rendering for product imagery- Boosting Amazon rankings with Pxel.me- Protecting and managing Amazon listings with FlatFilePro- Average conversion rates across different platforms and industriesLink to written version of the newsletter: [Insert link here]Links Mentioned:
- BDSN Newsletter Halloween Party- Qujam- Stack Influence
- Gorilla ROI blog post- Thumbnail Test
- Mansour Norouzi's Website- PodPitch free personalized demo
- Product 3D- Pxel.me- FlatFileProUpcoming Event: Innovate conference in New York City, October 29-30, 2024. Use code BDSN to save $100 on your ticket. Register at http://www.innovate.showParting Quote: "The secret of persuasion lies in our skillful use of action words. The magic of advertising is in the verbs."
Find us at BillionDollarSellers.com
Follow me on Twitter and LinkedIn.