Thursday Sep 18, 2025
SEO goldmine Amazon sellers should know
Thursday, September 18th, 2025
Summary: Kevin King discusses understanding Amazon customer awareness stages, canonical URL optimization for SEO, TikTok's deal to stay in the US, and creating high-converting shoppable videos.
Key Points Discussed:
- Eugene Schwartz's five stages of customer awareness and their application to Amazon selling
- Canonical URL optimization using AI for better SEO performance
- TikTok's deal structure to remain operational in the United States
- Blueprint for creating winning shoppable videos with Hook-Story-Proof-CTA formula
- Case study of screen protector brand using the shoppable video framework
- Category-specific adaptations for different product types
- Market Masters event details for November 13-17 in Austin
Links Mentioned:
- Market Masters Event Registration
- The Profitable PPC Challenge ($27 early bird)
- Nicholas Scalice - What Are the 5 Stages of Awareness?
- The $2.5 Billion Pitch Formula | Pitch Expert Forbes Riley
- TikTok Shop Insights Newsletter
- BDSS Dream 100 Member
- TrueOps Free Audit
- BDSN Mystery Link
- Symphony Assistant AI Tool
- BrandsMeetCreators
Hot Picks:
- Top Amazon sellers agree TikTok Shop can be explosive
- Fulfillment options compared: Amazon, Walmart and Shopify
- Amazon demand shifts toward essentials
- Amazon experience drop in Google visibility
- Amazon launches new shoppable collections module
Stump Bezos Answer: USPS delivered the most in 2024: 6.9 billion parcels
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