If you know this #, you can rank better on Amazon

May 5th, 2025

Summary: Kevin King discusses how Visa, Mastercard, and PayPal are entering agentic commerce, Amazon's Q1 profits, the impact of tariffs on sellers, tradeshows for product sourcing, AI creative tools in advertising, and brand metrics for better Amazon ranking.

Key Points Discussed:

• Visa, Mastercard and PayPal's move into AI shopping agent payment systems
• How agentic search will change product discovery and purchasing
• Amazon's Q1 financial performance with $156 billion in revenue
• How US tariffs benefit Amazon more than individual sellers
• Zuckerberg's "Infinite Creative" AI ad tools and implications for Amazon
• Tactics to bypass Amazon's keyword censors with benefit-focused language
• Importance of knowing your conversion rate metrics compared to category averages
• Tradeshows as alternative sourcing channels outside of Alibaba
• AI masterclass opportunities for e-commerce automation
• Digital creator job growth from 200,000 to 1.5 million (2020-2024)

Links Mentioned:

• Live Profitable PPC Challenge Registration
• Pattern Accelerate 2025 VIP Dinner Registration
• From $1.5M to $5M in 5 Months: Palak Raniwala's Amazon Breakthrough Strategy
• AI for E-Commerce Masterclass with Ritu Java
• Brand Metrics Guide: Conversion Rate Benchmark
• Tradeshow Network
• 10 Times

Hot Picks:

• Amazon raises the bar on selling branded goods and books
• Jeff Bezos to sell $4.8 billion in Amazon stock
• Temu blocks US shoppers from seeing products shipped from China
• Amazon to invest $4B in rural delivery expansion
• Is Amazon introducing 2-part titles on Product Display Pages?

Stump Bezos Answer:

In 2020 there were 200,000 digital creator jobs in the USA. In 2024 there were 1.5 million.

Parting Shot:

"Choose a market with weak competition and you can succeed. In the land of the blind the one eyed man is king."

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