6 days ago

Fake Reviews & Amazon's Low Cost Store

In this episode, Kevin King discusses the differences between entrepreneurs and business owners, Amazon's new Low-Cost Store initiative, and the FTC's new rules on fake reviews. He also covers important insights about Amazon SERP layouts and micro-influencer marketing strategies.

Key Points Discussed:
  • Differences between entrepreneurs and business owners
  • Amazon's new Low-Cost Store initiative
  • 2025 Tax bracket adjustments
  • FTC's new rules on fake reviews
  • Amazon SERP layout analysis

Links Mentioned:

Amazon Podcast Gold:

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Parting Shot:
"A brand is what someone says about you when you're not in the room. Your brand isn't a logo, business card, website design, typography or letterhead. A brand is how you make someone feel."

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